Where did the Flava journey start
Flava was founded in 2020 by former Professional footballer Craig Curran who has 15 years of experience in the field of snus and nicotine pouches which are extremely popular in the football industry.
Craig started the business from his bedroom floor and has since gone on to build Flava with good friend and business partner Drew Fleming who was once a customer.
Craig shared his vision for Flava with Drew, a company he wanted to be recognised as playing a pivotal role in reducing smoking around the world.
Drew was working as a civil engineer at the time and shared the same passion for the products and vision Craig had for Flava so they decided within that moment this is where their future lay.
Drew left his job as a civil engineer and Craig stopped playing full time football so they could pursue Flava.
As I write this in 2020 Craig has travelled the world for many years researching the health benefits of nicotine pouches working with the world’s leading people in this field whilst trying to source the best materials to bring THE best nicotine pouches to market.
After years of hard work and many pitfalls they are now immensely proud to give you…FLAVA!